What’s the Difference Between Matte Lamination vs Glossy Lamination?

By: Honey

Posted: November 15, 2021


What’s the Difference Between Matte Lamination vs Glossy Lamination?

Glossy lamination or matte? Comparison of the Pros and Cons to Help Make Your Decision.  

When taking into account, your customized packaging boxes are first contact to people in the market. whether, your products are on the supermarket shelf, presented in a mailer box, or on display on the shelf, it directly or indirectly communicates with the customers.

While it may not seem clear at the first glance, your lamination for paper bag finishing says as much about your product as you want to explain. It reflects perfectly your image, logo, or brand name. however, matte or gloss, finishing comes according to the industrial product or according to the choice of retailers.

There are two main types of highquality finishes to choose from when it comes to lamination:

Matte lamination and glossy lamination.  

Let’s Find The Difference:

Matte Lamination, which is also known as ‘soft touch’ or a non-glossy finish, has the appearance and texture of a soft paper board with a matte/pearlescent look. It’s ideal if you want that casual feel but still have crisp graphics for your image files – meaning both color and white space will be highlighted without being obscured by the high shine gloss of other custom boxes for products on the shelf.

Matte lamination is a type of finish that has a textured surface and does not reflect light on the box. This makes it the perfect choice for printing projects that need to be handled often because fingerprints are less visible on matte surfaces. Matte lamination also protects your prints from scuffs and scratches since they’re harder to see.

Matte lamination on printed boxes is a great option if you are looking for something that has a more natural look. This type of lamination can be used on anything from paper, posters to brochures, and it will never have the glare that glossy laminated items do. Matte laminate prints are also easier to write on with pencils or pens, making them ideal for signage applications!

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Matte lamination is a great option for those looking to keep costs low and who want a more subdued look. This type of laminate is often used in items such as menus, brochures, and other materials that are not constantly handled or touched by users. Custom-designed matte lamination protects against scratches and smudges without adding too much glare to the surface of the paper.

Matte Laminate Is More Economical Than Glossy Laminate Because It’s Thinner And Cheaper To Produce:

In contrast, glossy lamination can contribute to your product looking more premium in nature while giving images an extra pop. So colors stand out from each other due to their brilliant reflection. The downside of this kind of lamination is that it can cause the color to appear distorted or washed out. It’s also more likely to smudge and catch dirt.

Glossy lamination has a shiny surface with an elegant sheen similar to glass or metal. It’s ideal for projects with gift boxes where lots of color or images because its reflective qualities make colors pop off the page!

Gloss lamination for packaging is perfect if you want your print material to pop off the page. The gloss coating makes the color brighter and adds contrast, which will make graphics stand out more than they would otherwise.

Glossy lamination adds a high level of glossiness which can be desirable in some cases when you need your materials to stand out from others. With glossy laminating, there is also less chance of fingerprints showing up on the paper with printing because it has an extra layer protecting it from contact with oils and moisture on hands while still allowing light to shine through.

It Hard To Decide Which One To Choose For Your Product Packaging:

  • Process: 

Glossy lamination is the process of placing a smooth film on top of paper or board to create a glossy finish. This can be done for either one side or both sides. With matte lamination, you print your design with an inkjet printer and let it dry before going into production.

    • The matte lamination process involves applying laminating sheets & pouches to the paper or board, which is then cured under heat and pressure.
    • Turnaround time for one side is 24 hours – Both sides take 48 hours.
    • Matte lamination looks more elegant than glossy lamination.
    • Glossy laminate will not curl at high temperatures as matte does.

A Few Things You Should Consider When Choosing Between Matte Lamination Vs. Glossy Lamination: 

What does your product look like?

How long will the packaging be on display? 

Where will be displayed your custom printed boxes – supermarket, retail store, or online only?  What are your brand values, and what kind of impression do you want to make with customers about your company ethos. If you’re targeting a young demographic who values casualness over luxury, then matte lamination may well fit in better with how they perceive their lifestyle choices.

Alternatively, if you feel that glossy finishes would work best in plastic film with your products’ appearance, this could help differentiate them from other brands competing within the same market space. Considering these factors can help define whether matte lamination vs. glossy laminate is right for your business.

However, Let’s Not Forget There’s A Third Kind Of Lamination:

Metallic lamination.

This is the one to go with with a strong, metallic appearance that can work well for certain products and if you want to add an extra element of shine or glamour. This is semi-gloss laminate flooring. Metallic finishes are also ideal for special effects such as foil stamping, which will enhance your brand’s unique selling points while adding value to your product in terms of design appeal.

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At packaging company PlusPrinters, we specialize in customizing finishing touches, so contact us today about our range of options when it comes to matte lamination or glossy lamination! Whether you’re still exploring what works best within your packaging budget or looking at how metal and other specialty items could benefit your business, we Plusprinters, packaging company in the United State help you achieve standout results that will make your brand shine.