The Design of Your Labels and Stickers Will Speak To Your Brand and The Quality of Your goods, too.  Let’s Take A Look At Some Of The Choices You Have For Choosing And Setting Up Your Custom Labels For The Best Results For Your Brand! Labels And Stickers Add An Exceptional Deal Of Worth To Your Product Packaging! Whether they are the finishing touch to your packaging boxes or a way to transfer information, using custom labels or stickers sets you apart from your competition. While considering your printing and finishing abilities for your packaging, the same is suitable for stickers and labels! Historically, custom stickers and labels communicated important information for more than just packaging. Today, symbols on stickers and labels have universal meanings that we all appreciate. Outside of symbolism, custom labels and stickers provide a personal touch to the packaging of your goods that permits you to build sincere and resilient relationships with your consumers.

Labels VS Stickers: What Is The Difference?

Let’s Find Out The Difference! If you are looking for an imaginative way to label your product or promote your brand, you may search for custom labels or stickers. By now, you might be doubting, what’s the difference? Basically, printing labels and stickers are the same things. The printing process is alike, and labels and stickers function precisely the same way! Although custom stickers and labels share many of the same qualities and function the same way, there are some alterations in how each is used. Knowing these variances can help you make better choices about what design approach and print material are correct for you.

What Are Printing Labels?

A label is a slide of paper, plastic, fabric, or similar material affixed to a container or product to offer information about the item’s purpose.  Besides providing those essential details, labels also function as an advertising tool to generate shelf appeal and capture customer attention. Keeping these planned purposes in mind, you can work with the best graphic designer to produce a label representing your brand and transfer data well. One of the numerous ways to achieve an innovative label design is to use a non-traditional label material like our Metallic, Holographic, Clear, or Kraft materials. Each of our print packaging materials has different features. So it’s also important to consider how your sticker will hold up once it leaves the store. For instance, if the item is oil-based or stored in a refrigerator, you will want to select a waterproof or oil-resistant material.

What Are Stickers?

While similar to custom labels, stickers are generally used to endorse and spread awareness of a brand or a company! Frequently, businesses will give stickers away for free in exchange for informal exposure to a larger audience. Suppose your sticker design resonates with your consumer. In that case, that individual is likely to apply the sticker to their water bottle, delicate laptop, or car window. And everywhere they go, your brand or industry gains additional exposure. In order to get your printing sticker out there in the world, your wholesale sticker design must first be exciting or engaging enough for someone to showcase it. To emphasize the design efforts on your current audience. Consider ways to combine humor, use bold colors, and simplify text for a unique and engaging promo sticker. Keep in mind that your stickers can end up in different places, maybe even outside. You may need to consider using a waterproof, oil-proof, or UV-resistant packaging material for durability. Refer back to that material guide to see the most acceptable options for your sticker design.

Why Are Labels And Stickers Beneficial For Custom Packaging?

You’ll discover that stickers and labels are used for various reasons. They can be used as ornamental elements to strengthen branding or convey imperative information such as ‘flammable’ or ‘fragile.’ Informational labels are efficient in making a durable first impression as you’ll commonly see them on the exterior of boxes, and consumers notice them before the unboxing. Ornamental stickers are usually used inside packaging, for instance, to keep tissue wrapping in place and add a touch.
  • Information:

Stickers and labels clasp the eye, so if you want to convey important information about what is inside the packaging, stickers and labels may be the perfect answer you’re looking for. Depending on the wholesale printing solution, you can produce stickers aligned with your branding while conveying important information about your products. For instance, does your product stand at a modest advantage in the price? Put a sticker on it and express your consumers! 
  • Marketing Value:

If you need to make a great first impression as soon as the purchaser receives their packaging. There is no doubt that stickers and labels can provide an enhancement. This is a simple yet perfect solution to implement that can improve the unboxing experience of your products.
Pro Tip:   True Marketing Starts with the Customers, His Demographics, His Needs, and His Values.
You can generate artwork stickers with your designs and logos or leave an amusing personalized message to provide an authentic feel. Stickers and labels can increase your brand while costing relatively little and efficiently driving your business’ advertising value while adding a fun element to your products.
  • Communication:

Stickers and labels can tell consumers a lot about your brand. Whether it’s the amount of struggle you put into the packaging experience or just providing information about the product. There is much room to communicate with the customers. Stickers and labels add to your product story and overall experience quickly and simply! While some communication is more understood, other types of stickers and labels transfer what your brand stands for and how your consumers can get the best experience from your products.

Print Your Own Labels VS Professional Printing!

There are a few dissimilar ways to think about sticker printing. If you’re not shipping out a significant volume of packages, or shipping tends to be erratic, you can print your own labels. You might want a particular kind of printer, but you can do it. Endure in mind that if you’re trying to print it all by hand, it does take up a significant amount of time and ink! Proficient sticker and label printers tend to use superior materials that are stronger. In addition, you’ll have a load of selections for finishing and design that will benefit your products to stand out and make a positive impact. So What Kind Of Packaging Material Options Work Best For Stickers And Labels?

Material Options!

There is a sticker for you no matter what kind of printing design and look you’re going for! Let your imaginative side roam free and explore some exciting material selections for your stickers and labels. It’s a chance to leave a lasting impression on your consumers and enhance the unboxing experience of your products. Here are some of the top material selections for sticker printing and label printing!
  • Vinyl And Static Cling Vinyl:

When it comes to custom vinyl stickers, there are some different options. Industrial vinyl stickers are the most acceptable option for label printing as they are long-lasting and resilient to harsh chemicals and weather. It’s also very flexible material. So you’ll be capable of getting much use out of it as an exterior label. In addition, static cling vinyl stickers are perfect when you’re printing stickers that will stay in place but will not decay on any surfaces. Let’s say, you adhere your label or sticker to your goods with your consumers’ intent to remove it for use. If this is the situation, static cling vinyl is an excessive option because it won’t leave a sticky residue behind. Furthermore, the adhesive used in this sticker or label uses static electricity to hold the sticker onto flat surfaces.
  • Polyester (Kraft & White Paper):

Polyester labels can come in numerous shapes and sizes. So you’ve likely seen these a lot. They can be made to look more metallic or have chrome or mirror-type finishing. It’s used for both central and external applications because it’s a durable option. Polyester labels can handle tough conditions and weather, plus the adhesive used for these types of stickers is exceptionally long-lasting. Kraft labels are formed from 100% recycled materials and are well suited for a more sustainable initiative that takes a natural, earthy look rather than shiny and metal-like. Kraft labels cannot be coated, though, this is not the best idea if you’re looking for somewhat that can withstand severe conditions such as water damage.
  • Clear and White Polypropylene:

A substitute to vinyl, Polypropylene labels tend to be more moneymaking while still surviving strict elements. You’ll see many custom coating and adhesive types for this sticker, ranging from mirror-like to clear and water-resistant labels. White labels have an everlasting adhesive and can withstand water and oil exposure.
  • Foil Paper, Felt, and Smooth Velvet:

Foil paper stickers are the flawless option when you’re looking for a more eye-catching sticker. You can also choose from felt and velvet materials as these labels add more of an element to products and can elevate the look. Furthermore, adding these unusual elements to your stickers offers your consumers a more interactive unboxing experience. It’s no longer just about the outside look but also the feel! This is an excessive option for limited edition products or holiday packaging that charms customers’ senses. If you want velvety or fine texture for custom stickers or labels and try to find a reliable printing company. Then it’s time to get your hands on PlusPrintersUSA! We provide you with what you desire. It’s Our Guarantee To You!

Printing Options:

  • Gloss UV, Matte UV and Spot UV:

All three of these stickers and labels characterize by their UV sturdiness qualities. This means that the UV coating will keep the stickers against external sources, so there is no wind and rain damage to the stickers.
  • Matte Lamination and Gloss Lamination:

Lamination is an excellent finish when looking for interior stickers product labeling. These are long-lasting and strong to substances such as oil or water, so they offer definite protection and durability. Again, you’ll have slightly less shine than gloss lamination with matte lamination, which is reasonably shinier. Label and sticker printing offers you a lot of room for customization while still being a solid branding element. With numerous printing and finishing options to choose from, you can work with specialized sticker printing. And label printing operators to design and achieve the best sticker and labels for your business, precisely the way you want!

Welcome to the
Plus Printers

Your go-to destination for custom packaging tips, newest packaging trends, and inspiration. Follow Me


0 Comments Write a comment

Leave a comment

Product has been added to your cart

Have questions? We have answers

Fill out the form and your dedicated packaging consultant will get in touch!