A product insert is an added material inside your box that serves the purpose of either protecting, securing or engaging customers. Packaging cardboard inserts help in keeping products in place during transportation and provide a superior unboxing experience. From sensitive electronics to fragile cosmetics, the packaging of product inserts is critical for protection and showcasing.

What distinguishes product inserts, leaflets, and product insert packaging is what they actually do. Product inserts offer organization and protection within a package. Leaflets are paper documents that convey directions, information, and advertising, and are often used for packaging or promotional purposes. Packaging inserts are a blend of protection and information that enables companies to protect products and engage customers.

Packaging inserts cardboard are the best option for those in the USA. These inserts are renewable and can be used long-term. 

What is The Importance of Product Inserts in Packaging & Marketing?

Product inserts are important because they safeguard products during handling and transit. Without them, your product is at greater risk of getting damaged, which results in returns and angry customers. Inserts ensure that your products reach their destination without any damage.

In marketing, inserts can introduce a branding and engagement element. Several companies stamp logos, instructions or offers directly onto the inserts. This way, the consumer also gets allegiance in them and in some cases, the consumer continues purchasing. Sustainable packaging inserts mirror a brand’s sustainability efforts that are in line with the ethics of today’s American consumers.

What Are the Types of Product Inserts?

There is a range of product inserts to choose from, all of which provide different advantages.

Cardboard Inserts

Cardboard Inserts are sturdy, reusable and inexpensive. They can be molded to fit products snugly and printed with branding. They are used in most types of packaging applications, including items such as chemicals, paints and adhesives.

Foam Inserts

Cushion foam inserts are very resilient and perfect for fragile items. They are not sustainable. Foam and its ecological detriments. One of the reasons companies that seek an Eco-friendly Packaging Insert shun foam is because of its damage to the environment.

Plastic & Pulp Inserts

Plastic insoles last, but pose recycling problems. Management often needs to be in a special facility, and they contribute to the country’s plastic waste problem. Molded fibre pulp inserts, meanwhile, are eco-friendly but not as strong as cardboard.

Paper Leaflets and Flyers

Paper leaflets and flyers are lightweight inserts added to boxes for describing how to use or for marketing communication. They have communication, but not much physical protection.

Why Cardboard Inserts Outperform Other Types?

Packaging inserts cardboard, which are able to provide protection, branding and sustainability, are better than foam and plastic inserts. They are also a great value, lightweight and a recyclable item that is collected in most curbside recycling programs.

Comparison: Cardboard vs Foam Inserts

Comparison: Cardboard vs Plastic Packaging Inserts

How to Design Effective Cardboard Inserts?

Making good cardboard inserts for packaging can take some thought and planning.

Fit and Protection

There is a need for precision-cut inserts that conform to the contour of the product. It prevents any damage during transit.

Branding Opportunities

Logos, usage instructions, or sustainability messaging can be added to enhance the unboxing experience. Printed inserts in cardboard convert packaging into a sales tool.

Renewable Materials

Selecting recycled and biodegradable boards also ensures inserts are kept in line with green packaging inserts criteria. Many businesses in the USA are turning to eco-friendly cardboard inserts suppliers USA to find a sustainable solution.

Industries Using Cardboard Inserts

There are multiple industries to use cardboard inserts. They are used in the several sectors in the United States.

Electronics

Electronics require secure packaging. Inserts made of cardboard, securing phones, laptops and cameras during shipping, as well as offering branding space.

Cosmetic Industry

Printed packaging cardboard inserts are frequently used when packing a premium glass bottle of your cosmetic product to prevent damage to delicate items and to add a touch of luxury to the package.

Food Industry

In the USA, most food brands use clean/recyclable cardboard inserts or trays to divide food and keep it fresh. These pads are hygienic and sustainable according to industry considerations.

E-Commerce and Retail

E-commerce companies, with the increasing popularity of internet shopping, e-commerce companies require eco-friendly yet robust packaging alternatives. Cardboard inserts also cut down on returns due to product damage, and appeal to eco-conscious purchasers. A large majority of them turn to suppliers of cardboard inserts in USA to find a compromise between cost and the environment.

Conclusion

Cardboard inserts are recyclable, inexpensive and can be customised. They are superior to foam and plastic transactions and offer the environmentally conscious solution that consumers demand. Choose packaging inserts cardboard to ensure sustainability. More and more businesses throughout the USA are going the way of eco-friendly packaging inserts with cardboard.

Plus Printers has become a leading name when it comes to providing high-quality and eco-friendly packaging solutions for business organizations. Opting for cardboard inserts provides better product protection and a more meaningful relationship with eco-consumers.