There are a lot of unique packaging options available to you when it comes to catching customers’ attention in retail locations. Every company desires its products to be sold, but it is not always a straightforward task. Hundreds of companies and intense rivalry make it difficult for consumers to catch the attention of others.
However, display boxes are ideal for increasing sales in a competitive retail environment. The display packaging is used to enhance the experience in stores. Consequently, it would be imprudent not to take advantage of this opportunity to promote and sell your products.
How to Increase Brand Awareness for Small Businesses
Properly designed display packaging boxes can help increase product awareness and significantly improve sales. Here are some things you should consider when designing printed display boxes for your products:
Read this article we wrote: Custom Boxes With Logo Make Your Brand On-The-Go
- The size of the display box should be appropriate for the product.
- The design should be such that it can attract the customer’s attention.
- The display box should be durable enough to withstand the rigors of being on display.
- The graphics should be of high quality and printed using state-of-the-art printing techniques.
- The display box should be easy to set up and take down.
- Most importantly, the display box should be able to protect your product from damage.
There are many different types of printed display boxes available on the market. However, not all of them are suitable for your product. It is important to choose the right type of display box in order to achieve the desired results.
7 most common types of Printed Display Boxes are;
- Cardboard Countertop Display Boxes
- Small Cardboard Display Boxes
- Double-deck Shelf Displays
- Printed Retail Display Packaging
- Powerwing Custom Displays
- Custom Stand Up Displays
- Twist And Lock Displays
Let’s go over each of these options in detail and see which one would be the best for your product.
Cardboard Countertop Display Boxes
As the name suggests, these display boxes are made of cardboard and are placed on countertops. They are usually small in size and have a rectangular or square shape. They are ideal for displaying small products such as keychains, pens, and other promotional materials.
Brands often go for countertops to promote their new products. They are also suitable for displaying sale items or clearance items.
These boxes have the ability to enhance impulsive sales as they are placed at eye level. You can also use die-cut shapes and designs to further enhance the visual appeal of these boxes.
Small Cardboard Display Boxes
These boxes are also made of cardboard but are slightly larger in size than countertop display boxes. They are also rectangular or square in shape but can be customized according to your needs. These boxes are ideal for displaying products such as books, magazines, small toys, and cosmetics.
They can be placed on shelves, tabletops, or countertops. You can also use them as POP displays. They are very versatile and can be used for a variety of purposes.
Double-Deck Shelf Displays
These displays are made of cardboard and consist of two shelves. They are ideal for displaying products such as books, DVDs, CDs, small toys, and cosmetics.
They are usually placed on shelves but can also be used on countertops. These displays are very effective in catching the attention of potential customers from afar.
These boxes provide extra space for displaying your product in an organized manner. You can also use them to promote clearance sales or seasonal sales.
Printed Retail Display Packaging
These displays are made of cardboard and are printed with the brand name, logo, and other relevant information. They are ideal for displaying products such as books, DVDs, CDs, small toys, and cosmetics.
Custom prints allow you to promote your brand in a very effective manner. You can also use these displays to promote clearance sales or seasonal sales.
Unique designs, eye-catching typography, and high-quality printing are some of the features that make these displays very effective.
Furthermore, you can also print additional information regarding the product that can help increase the conversion rate.
Powerwing Custom Displays
The superiority of Powerwing displays is that they allow for artistic creativity while also having a strong appeal. These are referred to as sidekicks. The amazing thing about these is that you can simply attach the boxes to any shelf or solid structure within the store.
As a result, merchants place power wing displays at eye level to capture attention immediately.
Custom Stand-Up Displays
Custom stand-up displays are a wonderful method to make a statement with your product packaging. These boxes usually have a location near the cashier. Customers will not be able to forget about your goods on their way out.
Stand-up displays may be customized in order for them to meet your needs. The shape and size of stand-up displays can be modified to attract more attention. You can also use die-cut shapes to make your display boxes more appealing.
Twist And Lock Displays
Twist and lock displays are available to fulfil the unique demands of consumers. Business cards, pamphlets, flyers, and broachers from your brand may be displayed in the boxes.
The material used for these boxes is a hardboard panel. You may print the boxes on the front and back to increase audience involvement. They can be used to promote your items as well as your brand.
Different types of printed display boxes are available to meet your specific needs. You can choose the one that best suits your requirements. These boxes are very effective in promoting your products and brand.
You can use them to increase sales and conversion rates. Custom prints allow you to promote your brand in a very effective manner. You can also use these displays to promote clearance sales or seasonal sales.
High-quality printing and unique designs are some of the features that make these displays very effective. You can also use them to increase the conversion rate.
Plus Printers is one of the leading custom packaging manufacturers that can help you make the most effective printed display boxes. We use the latest printing techniques and technologies to produce high-quality prints.
We also offer a wide range of finishing options that can make your boxes more attractive. Contact us now to get started!